Meet James French, creator of JWF Unique Designs


James French, a skilled silver and goldsmith, resides in the quiet town of Newton Abbot, Devon, surrounded by the rugged beauty of Dartmoor.
With a flair for creativity, James specialises in crafting unique wedding rings, bespoke jewellery, and custom pieces, having amassed a decade of experience in the craft. He infuses each piece with his distinctive style and craftsmanship, carefully handcrafting them from precious metals and raw materials.
As a dedicated silver and goldsmith, he offers personalised services, including jewellery repairs and bespoke designs, ensuring that each client receives exceptional attention and care. What sets James apart is his unwavering commitment to quality; he diligently handcrafts every item himself, from reworking heirlooms to stone setting and casting. Every piece of jewellery is made in house, and only ever leaves the workshop for hallmarking in London, which is the law.
His expertise in crafting wedding rings is particularly renowned, and after 8 years in the wedding industry, he has earned his stripes as a trusted wedding ring supplier. James goes above and beyond by offering advice on the style of rings to suit a couple’s lifestyle, ensuring that their rings not only reflect their style but also complement their daily activities. Whether it’s recommending durable materials for active lifestyles or suggesting timeless designs for classic elegance, James guides couples in choosing the perfect rings.
His work has been recognised by prestigious institutions, including the London Assay Office, where he was featured for the late Queen Elizabeth’s Platinum Jubilee, which you can watch here: https://www.youtube.com/watch?v=6HI8hke0wJ0
Our workshop is open via appointment only. Please email or call to arrange.


Meet Terri, the invaluable member of the JWF Unique Designs team. As James’ wife and our administrative powerhouse, Terri manages all the essential tasks including administration, marketing, appointments, and customer service with efficiency and care. Additionally, she brings her creative eye to the table by capturing images of our jewellery and overseeing our website. Juggling her roles at work with her duties as a parent to three young children alongside James, Terri epitomises dedication and balance. Her contributions ensure the smooth functioning of our business and the satisfaction of our valued customers.